Client: Globoforce
Agency: New Kind
Directed by: dash
Producer: Mack Garrison
Art Director: Mack Garrison
Animator: Cory Livengood
Illustration: Mack Garrison
Sound Design: Sono Sanctus



Globoforce is a business that specializes in employee appreciation software. For their annual company conference they wanted an animation that was clean, simple uplifting and meant to tell their employees how thankful the company is for their work. It needed to be emotional but not sappy, exciting but not frantic, and most importantly: genuine. Working with Globoforce and New Kind, dash created a type-driven animation meant to subtly build positive tension and leave the audience feeling primed and ready for an event made to celebrate Globofroce’s success.