Client: Lenovo

Directed by: dash
Director: Mack Garrison
Producer: Mack Garrison
Illustration: Meg Snyder & Erich Reimers
Animation: Dylan Carrow & Mikey Zoppo
Music & SFX: The Chicken



Outdated technology stifles productivity and increases cost. With Lenovo’s Device as a Service, companies can subscribe to the latest tech with flexibility to scale. To emphasize the technology we established a video-game like feel that was built with snappy moves and quick cuts to carry audiences through the animation, giving them a high-level overview of the DaaS offerings.