Directed by: dash
Producer: Mack Garrison
Art Director: Cory Livengood
Illustration: Meg Snyder
Animation: Jay Brown, Dylan Carrow, Cory Livengood
Music & Sound Design: The Chicken
In 2014, Lufthansa partnered with TransPerfect to make their localization process easier. Through TransPerfect’s GlobalLink technology, they were able to automate and replace menial and repetitive tasks so Lufthansa could speed up time to market. Tasked with documenting the case study, dash used live-action elements to tell the story with animation to accent the details. The result was a clean, cohesive piece that both TransPerfect and Lufthansa are happy share.